The Dip

I’m at that awkward point in a project when my brain is finding every reason to do something else. Pressfield calls it The Resistance. Seth Godin, The Dip. I... Read More


Every job, project, event and day begins the same way: We have an idea of the general direction it will go, but most of the specifics won’t be discovered... Read More

Failure As Normal

It is easy to grasp the idea of “Failing Quickly”: to push yourself or your product into new places, which reveal the areas that need improvement.The hard part is... Read More