SCOTUS and TV

Today’s SCOTUS ruling that corporations and unions can inject as much money into political campaigns as they want has an upside for our industry: lots more political TV ads will be made, and millions more political TV spots will be purchased.

Since business has deep pockets and an ongoing interest in pending legislation, perhaps the “political cycle” income at TV stations will flatten as ads are bought year round and in non-election years, too.

I expect to see plenty of “Paid For By The Chamber Of Commerce” taglines in my future.

Peter

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